It’s Round 2 in our “Transaction Tournament” series!
Once a contract reaches mutual acceptance, the transaction moves from negotiation to execution.
This is where escrow opens, earnest money is delivered, and the structure of the contract begins to matter.
It may feel administrative, but this stage determines whether the transaction begins with clarity — or if it begins with confusion.
Listing Broker: Seller Protection Bracket
From the seller’s perspective, the first priority is verifying the strength of the contract.
That means confirming:
- Earnest money is delivered on time
- Escrow is opened promptly
- Buyer information is complete and accurate
- Contract timelines are clearly understood
Early execution provides confidence that the buyer is prepared to perform.
Selling Broker: Buyer Protection Bracket
For the buyer’s broker, this stage protects the buyer’s contractual rights.
That includes ensuring:
- Earnest money is deposited properly and on time
- Escrow instructions are accurate
- Contract deadlines are tracked carefully
- Buyers understand the importance of contract compliance
The early days of a transaction establish credibility with both the seller and escrow.
Contract details are important!
Many transaction problems do not begin at inspection or financing.
Challenges begin with missed deadlines, unclear instructions, or something like a delayed earnest money deposit.
Disciplined execution at the start of the transaction stabilizes everything that follows so the winner of Round 2 is Contract Execution-on both sides!
(By the way – we have tools to help Listing and Selling Brokers alike keep track of their transactions. Call us to register for access to our portal!)

